The project “Promote tourism and Culture through the water” with the acronym “ToCulter”, aims to promote tourism in the cross-border region of Greece – Republic of North Macedonia with emphasis on important water bodies and thermal springs, utilizing modern technology, innovative forms of tourism promotion as well as the improvement of the overall tourism product through training actions. The purpose of the project is the organization of cities with thermal springs (spa towns), ensuring high quality of the tourist product, the formation of a common tourist identity with specialization in each region, promotion and advertising as well as innovative applications. The expected results of the project are the tourist promotion of the areas with thermal springs, the assurance and promotion of the quality policy that the partners will follow, the increase of visitation in the areas and the provision of high quality services of the tourist and non-tourist enterprises of the application area.
Link for more details about the project https://toculter-app.eu/